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New marketing strategies and the future of their peripherals is addressed.

Recently, Reggie Fils-Amie spoke with Kotaku regarding some important issues, including their marketing trends and the apparent lack of Wii MotionPlus in current Wii titles

One of the biggest topics discussed was the Wii Vitality Sensor, and software that will support it. Unfortunately Reggie could not provide any information regarding the item, but did confirm that more details will be revealed during E3 2010.

Reggie also stated Nintendo is developing more titles that are Wii MotionPlus enabled, although he did not reveal any information on what those titles are. Continuing on the topic of Wii MotionPlus, Reggie admitted he was disappointed that Red Steel 2 will not launch this holiday season. Reggie views Red Steel 2 as a title that would have driven sales of the Wii MotionPlus during the holiday. Despite the missed opportunity, Reggie is happy that over four million Wii MotionPlus peripherals have been sold.

On the topic of advertising first party titles, Reggie revealed that Nintendo is looking into new ways to promote their games. One new advertising strategy they have already implemented, was the launch of the Nintendo Week show, which is updated every Monday and can be viewed on the Nintendo Channel.

Reggie stated that he was disappointed in the relatively low sales of Fire Emblem and Battalion Wars 2 on Wii, and announced that Nintendo will aggressively advertise Sin and Punishment 2. They plan to primarily target "active gamers" in the advertisements.