I rage on this stuff on a case by case basis. I hated the Catwoman situation, because she had been pushed as a major part of the game, and features prominantly on the box. This Amalur thing seems okay to me. If there's going to be day one DLC, I'd like to get it for free if I buy the game. Of course, the way to keep gamers from feeling like they've been shafted is to release this DLC a few weeks after launch. And it had better not be on the disc. Gamers can tell when it is.
Kingdoms of Amalur Includes Day One DLC in the Box
A nice freebee, or insidious anti-used marketing tactics? You decide.
Online passes are a touchy subject in the realm of gaming. Initially explained as a way to defer costs of running and maintaining servers and community for online multiplayer focused games, the pass has become something else entirely. Batman: Arkham City hid away the much-publicized Catwoman missions behind an online pass, and it seems like Kingdoms of Amalur: Reckoning is going the same route. Or is it?
Word came earlier today that new copies of Amalur come with a digital download code for a set of quests that involve the House of Valor faction. At first blush, this looked to be another iteration of the Catwoman fiasco: where meaningful content was held back and then doled out to customers that buy the game new. Later on, 38 Studios made a statement regarding the House of Valor questline.
“For what it's worth, the House of Valor content was not in the finished game/disc at one point, then removed,” says 38 Studios community manager Muse. “It isn't there and we're locking you out of it. The House of Valor was created as stand-alone content, and was always intended to be the first DLC. Instead of holding onto it and charging for it later, we opted to give it to everyone who purchases the game new, for free, on launch day.”
This is similar to what was done with 2010’s release of Alan Wake, which included a download code for the first DLC episode. In that situation however, the first DLC episode came out some time after the launch of the game. Day one DLC is becoming commonplace, but it still leaves a bad taste in the mouths of many gamers who feel like they are being denied content that should have been on disc to begin with. As the used games market and piracy become more of an issue for publishers and developers, you can expect more incentives like this to be packaged in with new copies of games.
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