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Marketing 101: Sony

Sony may be the once and future king (we'll see), but they've had some stinkers for ad campaigns...

Welcome back to marketing 101, where we look back at the historical console campaigns of the “Big Three.” Last time was all about Nintendo, the dominant force in the video games industry from 1986 on. Well, at least until a little electronics company from Japan decided to get into the market in 1995. Let’s see how this upstart conquered the gaming landscape, only to fall far behind due to their own hubris.

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Marketing 101: Nintendo

The console wars are underway! How has Nintendo handled them in the past?

The next round of console wars are upon us! With the big three companies--Nintendo, Sony, and Microsoft--on the board with their new machines, it's time for people to pick sides and see who comes out on top. No matter which machine you're backing, it's worth looking back at how each company has handled their systems in the past. Since Nintendo came onto the scene first, we'll start by going back in time and checking out how they marketed their machines. From the NES to the WII U, PixlBit's got ya covered!

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Volgarr the Viking - Release Trailer

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Legend of Dungeon - Release Trailer

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Summer Carnival '92 Recca - Release Trailer

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Caution: New Console Crossing

This generation has gone on so long, people have forgotten what to expect from next gen!

Now that Microsoft has revealed the Xbox One, the stage is finally set and all the players have taken their places. I already talked about how excited I am at the prospect of a new knockdown, drag out console war, and it’s already begun thanks to some snarky comments by Sony on the big Xbox day. In just a matter of months, gamers will either be voting for their console champion of choice or taking a Switzerland approach and waiting on the sidelines to see who comes out on top. With all of this in mind, I think it’s important to talk about this next generation, and what it means to you as a gamer.

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FIFA Soccer 13 Review

Already own FIFA 13 on another platform? Think twice about picking up this version.

FIFA 13 for the Wii U isn’t really FIFA 13.  Sure, there’s a big “13” emblazoned right there on the box, and the rosters are all updated from last year, but those changes don’t really make it a new game.  The FIFA 13 that gamers have been enjoying on PlayStation 3 and Xbox 360 is decidedly different from the game that has shown up on the Wii U; a game that is seemingly behind the times.  At its very core, this is FIFA 12 – a good game to be sure - but a step behind the other versions that have been out for months.

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Nintendo Land Review

Can we get one of these in real life?

Upon picking up my Wii U, getting Nintendo Land was something of an inevitability. I can’t say I was particularly excited for it, but I knew it was coming part and parcel with my Deluxe system. Surely New Super Mario Bros. U was going to get the bulk of my attention because, well, it’s Mario. But on a whim, I decided to break the system out of its box and try this flagship title first. While I can’t ask New Super Mario Bros. U how it feels (being a game and all), I can only assume it’s pretty upset as it has spent most of its life in its box thus far. Yes, Nintendo Land is that good.

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